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Multicultural life and education of child prosumers

Provider The Technology Agency of the Czech Republic
Programme ÉTA
Project code TL01000253
Participants Faculty of Social Sciences (main beneficiary), Czech radio

The project connecting anthropology and media studies brings an innovative strategy to multicultural education of child prosumers. It aims to simultaneously and uniformly improve media texts connected to perception, attitude towards, and relationship with people from diverse cultures, which children consume and produce in the process of socialisation and enculturation. Multicultural education through media consumption will be innovated through a new approach to educational media texts for children developed with and for Czech Radio, Czech Television and the Council for Radio and TV Broadcasting. An innovative pedagogical approach based on digital production and participation will be developed together with the Multicultural Centre Prague for children as creators of media texts.

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